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3/12/2008
Vulcan & Wolf Range Names Marriner Marketing Communications as Agency of Record
Columbia, MD — Food and hospitality firm Marriner Marketing Communications has been named agency of record by Vulcan & Wolf Range, the leading manufacturer in commercial cooking equipment.
The multi-year integrated communications program agreement includes advertising, sales/marketing collateral, public relations, brand creative development, new product launches and website content development.
“Adding an industry-leading equipment provider to our growing client roster is a significant accomplishment for our firm,” said Tighe Merkert, President of Marriner Marketing Communications. “With strong brands and a solid reputation in the foodservice industry, Vulcan & Wolf Range is positioned well to implement a proactive marketing effort that will help take its business-building initiatives to the next level.”
Laura Moreno-Davis, Director of Marketing for Vulcan & Wolf Range, commented “Marriner was the clear choice because they are proven strategic thinkers who have a unique understanding of the food and hospitality industries. The firm’s capabilities also mesh well with our business goals, so I’m confident they will play an integral role in our continued growth.”
About Vulcan & Wolf Range
Vulcan and Wolf deliver the greatest value in commercial kitchen products by combining superior manufacturing and state-of-the-art technology, paired with unparalleled service and support. Known for their innovation, superior performance, simplicity, and durability, Vulcan and Wolf products help professional kitchens operate efficiently, cost effectively and competitively all across the globe. The only manufacturer in the industry to offer the broadest line of cooking equipment, Vulcan & Wolf is backed by a knowledgeable sales organization, highly trained customer service team and over a century of experience in the foodservice industry. Based in Baltimore, Vulcan/Wolf is an independent operating division of Illinois Tool Works (ITW) and an ISO 9001:2000 registered company. For more information, visit www.vulcanhart.com or www.wolfrange.com.
About Marriner
Founded in 1989, Marriner Marketing Communications is a specialist in integrated marketing solutions for leaders in the food and hospitality industries and has billings of over $50 million. Clients count on Marriner for intelligent, effective, integrated solutions to a wide variety of communication challenges. Marriner’s clients include Perdue Farms, Rich Products Corporation, The Sugar Association, Phillips Foods, MICROS Systems and the National Fisheries Institute. For more information, visit www.marriner.com.
Contact: Carol Whitman
Marriner Marketing Communications
410-715-1500
carol@marriner.com